This is the industry conference more data-driven marketing professionals choose for a complete programmatic marketing tune-up. And dont forget to pay it forward sharing your fear not only helps you but also shows others that even the most badass women share in the struggle., A framing I often use is Be Curious, Be Accountable, Be Grateful. When you are curious you will always ask Why? When you are accountable you will learn from your mistakes. Proud Member & Contributor. STRATEGIC EDUCATION FOR DATA-DRIVEN PROFESSIONALS. 2022 Access Intelligence, LLC All Rights Reserved. Brianne FortunaHudson Cutler for ActionIQ[emailprotected]+1-315-404-5756, Cision Distribution 888-776-0942 Allow yourself to feel the fear and teach yourself how to make those feelings productive. People were very accessible. Congratulations to the best of the best in the digital marketing and advertising industry. Women who are sending the elevator back down! This panel -- which includes both newbies and a veteran to the public markets will weigh in on the IPO trend and what it means for their individual companies as well as ad techs broader future. You're always going to bring home something really exciting and interesting, something new. "We are honored to be recognized as an AdExchanger Awards finalist, highlighting our ongoing efforts to create innovative technology that creates tangible impacts," commented Jeremy Fain, CEO and Co-founder at Cognitiv. In previous roles, she was GM Digital at Vibe and Spin, head of content and community for Fast Company Digital, a digital and social media strategist at Waggener Edstrom and R/GA, and SVP Social Media for the Advertising Research Foundation. Should state and city guidelines change prior to the event, the information on this page will be updated and registered attendees will be notified. Clinchs AI powered platform helped deliver the most relevant ad experiences while driving brand loyalty and branding. The AdExchanger Awards winners will be announced live at this years AdExchanger Awards Gala taking place during Programmatic I/O New York on October 17th. In the current state of measurement, there's what we have today, and what will be missing come tomorrow. New York, NY | October 12, 2022 09:00 AM Eastern Daylight Time Cognitiv, the leading custom AI media buying solution , has been named a finalist in the 2022 AdExchanger Awards.The award program, which recognizes and celebrates excellence in digital marketing and advertising, has selected Cognitiv's unique Demand Side Platform technology as a contender for this year's award in the "Best . Claravine, a pioneer in data integrity for the global enterprise, has been selected as a 2022 AdExchanger Award winner for Best Data Technology. Cognitivs inclusion as a finalist is the companys latest industry recognition. Megan Clarken is the Chief Executive Officer at Criteo. Its not merely a question of finding more advertisers to run campaigns on their sites. She leads a growing cross-functional team committed to ensuring Kroger Precision Marketing is more addressable, more actionable and more accountable than other media options. Major retailers and online ordering hubs like Instacart collect immensely valuable purchase data, and are figuring out how to put that data use (or at least to profit). Beam Suntorys first President of Brands, Jessica Spence, is changing the spirit companys approach to marketing by putting its legacy brands Jim Beam, Makers Mark, Courvoisier, Laphroaig, and more at the heart of the business. "Many of the best known names in the media and publishing industry are our customers. Enterprise brands such as Autodesk, M&T Bank, Neiman Marcus, Hertz and many more use our CX Hub to drive growth through extraordinary customer experiences. The companys vision centers on using the latest machine and deep learning technology to deliver brands a custom algorithm capable of trading and optimizing independently. For this years Programmatic I/O New York, the AdExchanger editorial team is curating a special lineup of sessions, panels, and fireside chats that cover the topics that matter most to data-driven professionals. In this session, Magnite will unveil new consumer research around how CTV viewers watch live programming, including live sports, with actionable takeaways for media owners and advertisers looking to more effectively engage in this arena. Rushkoff will lay out what it means to be team human in his inimitable, unapologetic style. Your chance to take a break, talk shop, or just talk before afternoon sessions. She previously served as Chief Commercial Officer of Nielsen Global Media, where she spent over 15 years in a variety of roles leading initiatives that allowed the 90+-year-old company to adapt and prevail in a time of change. To learn more about Cognitiv, please visit cognitiv.ai. In this talk, Oz Etzioni, CEO of Clinch, the leading personalized advertising company, will not only point the way to a better future for advertising, hell show you a new technology that businesses like yours are using today to make those promises a reality. Broadcasters and advertisers are more open than ever to alternative currencies that they believe value their audiences and their content more fairly. Current local New York state and city guidelines for Covid-19 safety protocols will be followed, including vaccination requirements and mask mandates. Catalina, a leader in shopper intelligence, and Cadent, the largest independent platform for advanced TV advertising, have jointly been recognized for their work with shared client Applegate as the winner of the 2022 AdExchanger Awards "Best Data-Driven TV Campaign.". Publishers are keenly aware that maximizing revenue is a multi-pronged effort that involves: Improving overall programmatic ad quality in order to attract more premium advertisers Enabling users to report poor, Twitter AdExchanger and AdMonsters have come together to evolve the annual Top Women in Media Awards into the Top Women in Media and Ad Tech Awards to recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. For the most up-to-date news, follow Bounteous on Twitter, LinkedIn, Facebook, and Instagram. This content was issued through the press release distribution service at Newswire.com. In the thick of it all is Alvin Bowles, Metas VP of global marketing partnerships. On June 6, 2022, AdExchanger and AdMonsters presented awards to the 2022 Top Women in Media and Ad Tech Honorees at a sold out Awards Gala in New York City. Follow her @lynneluvah, How can publishers drive revenue? For more information, please visit www.bounteous.com. Cognitiv combines deterministic data and advanced data processing techniques to continuously train these algorithms as they optimize clients' key performance indicators. And then seek to tell great stories about these changes.. It's a collection of powerful and fully configurable modular solutions that gives all enterprise teams direct but controlled self-service access to customer data to create audiences and orchestrate customer experiences at scale. Award winners will be announced at the AdExchanger Awards Gala which will take place October 17, 2022 in New York during Programmatic I/O. Ad tech companies are going public left and right. He oversees relationships for monetization, ad tech, creative solutions and marketing services. For questions regarding event registration, please contact:Emily Rocca[emailprotected], For sponsorship inquiries, please contact:Jonathan Toback[emailprotected], For information on programming and speakers, please contact:Andrea Larick[emailprotected], The really exciting thing about marketing is that it's always changing. AdExchanger announced this week the finalists for the 2022 AdExchanger Awards. Facebook, now Meta, is rarely out of the headlines. from 8 AM - 9 PM ET. Marketing Technology News: MarTech Interview With Nick Ford, CMO at Mendix As Senior Vice President of Kroger Precision Marketing, Cara Pratt is a passionate disruptor in the media advertising industry. At this time, while vaccination against Covid-19 is strongly recommended, proof of vaccination is not required. The Top Women in Media & Ad Tech Awards recognize, celebrate, inspire and bring together the women who are making an impact in the greater digital media and advertising technology community. For more information about Co-Innovation, download the Co-Innovation Manifesto at co-innovation.com. Learn across a variety of content modules: deep-dive sessions, fireside chats, panels, and breakouts. Cognitivs product suite, aiming to create more impactful and cost effective campaigns at scale, include Cognitiv Performance, Cognitiv Incrementality, and Cognitiv Curation. If you have any questions or inquiries about the 2023 Industry Preview. Congratulations to the 2022 AdExchanger Awards winners. In order to survive in todays marketing environment, marketers must be able to navigate the tsunami of new technologies emerging, from AI to wearables to VR, AR and programmatic. Our customer base is nearly 80% female, all small business owners in their own right and what we do every day allows them to buy their dream homes, send their kids to ballet and art classes, and allows those same kids to finish college debt-free. Editors whose content from the brand perspective has increased or driven brand engagement. The AdExchanger Awards program is focused on celebrating excellence in digital marketing and advertising. The AIQ CX Hub comprises four modular solutions customer data platform (CDP), Audience Center, Journey Management and Real-Time CX designed to help brands give business teams the freedom to explore and action on customer data, while helping technical teams extend and enhance existing technology investments to manage data governance, costs and performance. This year, the awards program honored 130+ leaders who have made a lasting impact on their brands, organizations and markets. Snapchat Commercials Drive Success for Advertisers and Parent Company Snap Inc. Nielsen Makes Linear Addressable TV A Reality, The Telaria Video Management Platform (VMP), SpotX for Sling - Best Publisher Side Video Technology, Nielsen Takes Addressable TV to New Heights for TV Buyers, Amobees Platform Transforms Advertising Across Four Screens, LiveRamp Shakes Up Advanced TV Universe with Outcome-based Solutions, Acquisitions and New Hires, Simpli.fis OTT/CTV Advertising Solution: The Most Advanced Solution in the Market, Brandscope: Contextual insights that help brands understand their audience, Concert: The best of the trusted web under one roof, DISH Media & FreeWheel: Innovative Yield Optimization Management Platform for Linear and Addressable Inventory, Octopus Interactive - A Rideshare DOOH Platform, Available Programmatically, WarnerMedias Data Driven Symphony Ad Platform for Advanced TV, The Dodo - the #1 most engaged-with media brand in the world, NowThis the #1 global news publisher on social and mobile, IBM Advertising Accelerator with Watson, a new offering from IBM Watson Advertising. 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